Wholehearted support for student privacy protections and for using data to personalize learning

spp_signatory square_lgI welcomed President Obama’s announcement of a proposed new Student Digital Privacy Act aimed at preventing companies from selling sensitive student information collected in schools and using the data to engage in targeted advertising to children. President Obama’s statement, “Data collected in the classroom should only be used to teach our children, not to market to our children” is in alignment with DreamBox Learning’s commitment to privacy and our mission to unlock the learning potential of every child while we cultivate a life-long love of learning.

The proposed legislation will be modeled on California’s Student Online Personal Information Protection Act (SOPIPA). Following the announcement, James P. Steyer, chief executive of Common Sense Media, a children’s advocacy and media ratings group in San Francisco, said, “You can’t have all this potentially positive use of technology in schools without privacy protection for students, their families and teachers.” I agree. Both learners and learning guardians will be well served by a more balanced discussion about the responsible use of data to support good teaching and learning.

Our ongoing commitment to student privacy and student achievement

At DreamBox Learning, we believe that all students and families will benefit from the comfort and confidence that result from well-conceived policies on privacy protection. In fact, we were one of the first companies to sign a binding pledge to protect student privacy and safeguard information as soon as it was available. The Student Privacy Pledge, led by the Software and Information Industry Association (SIIA) and the Future of Privacy Forum (FPF), has been signed by 75 leading education technology companies to offer privacy protection to students and families.

This pledge signifies that we intend to honor the values that guide our work at DreamBox. We remain deeply committed to partnering with educators and parents to utilize learning analytics that inform instruction and to support the transformative growth and learning for all students. Research has shown that the use of academic data is one of the most powerful tools we have to maximize student potential, and we must be dedicated to leveraging it to enable progress for learners at every level. This proposed legislation is a way to accomplish both.

Jessie Woolley-Wilson

Throughout her life and career, Jessie Woolley-Wilson has been driven by a singular belief that all children need and deserve high-quality learning opportunities, regardless of who they are or where they live. She believes that by supporting great teaching and learning, everyone wins: kids, families, communities and the world. Jessie has worked in the education technology space for nearly 20 years to support school and district leaders to improve learning and life outcomes for K-12 students.

Jessie joined DreamBox Learning® in 2010 as Chair, President, and CEO. The startup software company had pioneered Intelligent Adaptive Learning™ in 2006 and began partnering with schools soon after Jessie joined. Today, DreamBox serves nearly 3 million K-8 students and approximately 120,000 teachers. The company provided more than 350 million math lessons across the U.S. and Canada in 2017.

Jessie recently secured a $130 million investment in DreamBox from The Rise Fund, a global impact investing fund managed by TPG Growth. Prior to joining DreamBox, Jessie served as president of Blackboard’s K-12 Group and LeapFrog SchoolHouse, the K-12 division of LeapFrog Enterprises. Jessie also served in leadership positions at collegeboard.com, the interactive division of The College Board, and at Kaplan, the leading test preparation company in the U.S.

Jessie supports the broader K12 industry by serving on the boards of several educational organizations including Rosetta Stone, Newsela, the Western Governors University Board of Trustees, and Ursuline Academy. She is also a board member for Boeing Employees Credit Union, Pacific Science Center, and The Bullitt Foundation. She has been a featured speaker at international events including TEDx Rainier, SXSWedu, DENT and GeekWire Summit 2018.

Jessie is a two-time recipient of EdTech Digest’s EdTech Leadership Award for her work in transformative innovation in education and honored her as one of 2018’s Top 100 Influencers in EdTech. Seattle Business Magazine awarded Jessie the 2015 Executive Excellence Award in the CEO of the Year category and Forbes placed her on its “Impact 15” list for being a disruptor in education. The Puget Sound Business Journal honored Jessie as a “Woman of Influence” and 425 Magazine named her as one of eight “Unstoppable Eastside Women” for having a clear focus on the greater good. Additionally, The New York Times has profiled Jessie and her leadership style in their Corner Office column.

Jessie holds an MBA from Harvard Business School and a BA from the University of Virginia. She is also a 2007 Henry Crown Fellow and moderator for the Aspen Institute.
Jessie Woolley-Wilson